INFORMATION ARCHITECTURE
We wanted to ensure that our new career pages would be simple to navigate through without causing information overload so we decided to break down a few most commonly search items and organized them under career and company tabs in the navigation.
Following our site map, we introduced a new navigation section designed to provide users with clear and direct access to each subsection.
COMPETITAVE ANALYSIS
The initial career page at Dentsply Sirona was text heavy and lacked visuals, making it difficult to read. So we decided to see how other companies incorporate different visual elements to reduce and break up text.
We noticed the commonality of icon usage and colors to reduce text and decided that was something we needed to implement as well.
EARLY ITERATIONS
We underwent multiple iterations to determine the optimal usage of images, icons, and colors for the best user experience.
Once we identified a design system that resonated with us, we developed templates for future microsites, ensuring a consistent and cohesive design approach.